SEO为网站建设提出参考标准
Beijing web site design company: believe that most of the site SEOer in one or more corporate Web site optimization services, because now the boss of the company more and more smart, don't put the site to a site SEO website optimization company. Their website website SEO has a more clear understanding, through the web site of SEO may only get one or a group of keywords ascension, and charges are not uniform, not specifically requested an optimization to cost-effective, so the site of SEO this occupation in recent years continued unpopular a.
就目前大多公司网站SEO岗位来说,只有1-2个优化员,这也是最现实的情况。目前公司站追逐的优化效果并不像前2年一样只停留在首页主关键词的排名,公司站的优化要求更多的产品关键词、相关产品关键词出现在搜索引擎显眼的位置。
The companies website SEO positions, only 1-2 optimization, it is also the most realistic situation. At present the company station chase optimization effect and unlike previous 2 years only stay in home main keyword rankings, company station optimization requirements more product key words, related products key words appear in the search engine position.
聪明的公司老板请到了一个优化员,希望能够对网站进行一个全面的优化,包括主关键词,长尾关键词的提升,同时在搜索引擎方面要表现良好如:收录提升、PR提升、外链提升、知名度提升。甚至还需要优化员完成网站流量的统计并分析网站流量与提升转化率的工作。这时候公司站优化的“矛盾”就开始出现了。
Smart boss invited an optimization, we hope to be able to conduct a comprehensive optimization of the website, including the main key words, long tail keywords promotion, at the same time in the search engine to good performance such as : a collection of ascension, ascension, ascension, PR outside the chain to enhance visibility. Even need to optimize the operator to accomplish the site traffic statistics and analysis of website traffic and enhance the conversion work. This company station optimization "contradictory " started to appear.
“将一个优化方法做到极致,那就是成功了。”这是网站SEO界广为流传的一句话,这是非常有道理的,只有专一专注才有可能会获得成功,我们很多网站SEO在做公司站优化计划的时候总是过于庞大,超出了力所能及的范围,就拿长尾关键词来说,要让长尾关键词展现效果,必须要让搜索引擎及时的收录文章并给出排位,而培养一个博客或者是新闻系统是目前大多公司站的首选,这就需要原创文章和伪原创文章的支持。而这些并非在短时间内就可以完成的。一个在优秀的优化员也不可能在一天的工作时间当中同时完成足够的原创信息、友情链接、论坛推广、博客推广、软文编写发布、问答平台等等工作,如果你是单枪匹马公司站优化员,那么对此就深有感受。
" To be an optimization method to the extreme, that is success. " This is the site of SEO bound popular a word, it is very reasonable, but single-minded focus it is possible to achieve success, many of our website SEO doing company station optimization plan is always too large, beyond the scope of the do everything in one's power, take the long tail keywords to say, to make the long tail keywords to show effect, must want to let search engines timely articles, and gives the qualifying, and cultivate a blog or news system is currently the most preferred company station, which requires the original articles and pseudo-original article support. But these are not in a short period of time to complete the. An excellent optimal member may not work in the day time and complete enough original information, links, forum, blog promotion promotion, soft publish, question answering platform and so on, if you are a single-handed company station optimization, so this is a deep feeling.
欲速则不达,这样的优化恐怕会使公司站在很长一段时间内不温不火,那么是要放弃产品软文推广吗?或者不在需要友情链接?或者公司站需不需要文章系统?这是优化手段的取舍问题吗?
More haste, less speed., this optimization may cause the company stands for a long period of time in tepid, then is to abandon the product flexible language promotion? Or do not need links? Or company station need the system? It is optimized by means of the choice problem?
其实这根本就不是取舍的问题,而是一个公司要如果想要在竞争经历的关键词大战中脱颖而出,最起码配备包括产品文案(网站信息建设与广告)、网站美工设计、网站程序员(功能的支持)、网站SEO(搜索引擎优化)的分工合作,从根本上完善用户体验,甚至还需要网络品牌营销决策人:ceo。才能够应对行业中激烈的竞争。网站SEO不是万能的,不要什么都指望网站SEO,这是矛盾产生的根本原因。
In fact, this is not a matter of choice, but a company if wants in the competition experience key words war talent showing itself, at least with product copy ( including website construction and advertising ), website design, website programmers ( support ), SEO ( SEO ) division, from go up at all perfect user experience, even need the network brand marketing decision making : ceo. In order to cope with the fierce competition in the industry. Website SEO is not omnipotent, not always expect web site SEO, which is contradictory to the root causes.
现如今,网站遍地皆是,个人花了百十来块钱就能建起一个网站,并且能正常运营一年,网站的费用如此之低,不怪最近两年网络市场的混乱。既然出现了这么多的网站,各个站长大多数是想以盈利为目的,而网站优化就成了当前网络推广的一个日程课题,那么当前国内网站优化的现状又是如何呢?在这里,西安网站优化的一个爱好者为您说说网站优化的目前状况,说的不对的请各位包涵。
Nowadays, the website everywhere, individuals spent hundred dollars you can build a website, and the normal operation of a year, the site costs so low, do not blame the last two years of network market confusion. Since the emergence of so many sites, each stationmaster most want to profit for the purpose of, and web site optimization becomes the network promotion a schedule task, so the current domestic website optimization is the current situation how? Here, Xi'an website optimization of a lover for you to talk about the current situation of website optimization, that's wrong, please forgive.
在互联网上人们开始习惯使用搜索引擎找所需的东西。可能是雅虎出现时,或者更早些。网站优化也因此得到了飞速的发展。各种网站优化技术都出来了,甚至很多人专门建立了网站优化类的博客或者论坛,时至今日,人们不但没有改变这种习惯,反而变本加厉。从国内外的现状来看,竞争都很激烈。在竞争中必然会产生优胜劣汰,这些生存者实力雄厚。
On the Internet people are accustomed to use the search engine to find something. May is Yahoo! Arise, or even earlier. Website optimization has been so rapid development. A variety of Web site optimization technology are out, even many people set up a dedicated website optimization class blog or forum, today, people not only did not change this habit, but become aggravated. From the domestic and international situation, competition is intense. In the competition will inevitably lead to the survival of the fittest, the strength of these survivors.
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