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怎么一步到位解决网站排名问题

时间:2013-12-11 来源:尚品中国 类型:网站百科
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网站参与搜索引擎排名是每个SEOer都想要达到的目标,然而说起来简单的问题,做起来其实并没有想象中的那么容易。在网站优化的整个过程中造成网站排名差距的问题有很多,作为资深的SEOer必须要仔细分析并且找到解决的方法。那笔者今天要分享的网站优化经验之谈则是关于如何有效解决网站排名问题。
The website in search engine ranking is every SEOer wants to achieve, but that simple question, it is not so easy to imagine. There are many cause website ranking the gap in the whole process of Web site optimization problem, as a senior SEOer must carefully analyze and find a solution. Then the author today to site optimization wise remark of an experienced person to share is about how to effectively solve the problem of the website ranking.

SEO网站优化过程中,网站排名差一般就从三个方面来定位网站的问题。一是网站排名不能快速得到提升;二是网站被降权后如何来快速恢复排名;三是网站在一个排名周期(3个月左右)内依然没有排名。
SEO website optimization process, website ranking difference from three aspects to locate the site in question. A website ranking cannot be promoted rapidly; the two is how to quickly restore ranking web site is down right after; three is the site in a ranking cycle (about 3 months) is still no rankings.

面对这些的问题我们要怎么解决呢?
In the face of these problems we should be how to solve?


首先,根据新老网站的不同之处对于网站进行重新定位。对于新网站要定义请获取权重阶段,而老网站则要看用户点击率和本身的品牌效应。
Firstly, according to the difference between new and old site re positioning for the website. For new sites to define please obtain weight stage, while the old site is to look at the brand effect, users click rate and itself.

然后,通过对于网站建设的基本定位将关键词排名进行阶段化划分。
Then, through the basic positioning for the website construction of the keywords ranking for stage division.

第一阶段为关键词优化阶段。这个阶段是关键词大幅跨度排名时期,在基础得分阶段获得良好权重前提下将关键词排名向前推进20个排名位。而该阶段也是最容易出现有收录排名、营销型网站建设排名处于有效排名的中间部位不上不下、网站没有流量的时期,那这个时候我们要做的就是给网站创造有附加价值的内容,内容匹配度要高,囊括在网站行业相关内容中。
The first stage is the keyword optimization stage. This stage is the keyword ranking large span period, based on scoring stage to obtain good weight under the premise will keywords ranking forward 20 ranking. The stage is also the most prone to have included rankings, marketing type website construction ranking in the middle part of the effective ranking suspended in midair, site no flow periods, that this time we have to do is to the site to create value added content, content matching degree to be high, included in the relevant content website industry.

第二阶段为关键词的基础得分阶段。在该阶段我们要针对上线后参与排名的新站进行基本的优化操作,对于网站的title、keyword、description、代码、路径等一旦确定就不要随意改动,而且要格外注意不能再网站出现栏目页无内容、重复的板块内容等现象这回严重影响网站考核期的时间,同时网站前期能够获得良好的权重对于后面网站参与排名的能力也是有直接关系的。
The second stage as the foundation stage score keywords. At this stage we must aim at the line after involvement in the ranking of the new optimization basic operation, for the website of the title, keyword, description, code, path once they don't change at will, and to pay particular attention to plate content cannot website column page content, no repeated phenomenon this seriously affect the site assessment period time, at the same time, the website can get good weight is directly related to site rankings behind participation ability.

第三阶段为关键词排名阶段。这个阶段主要是精进阶段,经过优化阶段化,网站关键词排名通常都已经获得了比较不错的位置。现在要做的就是对于排名出现的浮动进行修整维护,观察网站的转化率其浮动的力度,根据具体情况对网站进行适当的调整,但是唯一要确定的是网站的标题切不可随意改动。
The third stage is the keyword ranking stage. This stage is the advanced stage, through the optimization stage, site keywords ranking usually have relatively good position. Need to do now is for floating rankings for trimming the maintenance, transformation of observation sites of the floating rate of strength, adjusted according to the specific situations of the website, but only to determine is the title of the website must not arbitrarily change.

一般在没有大的更新情况下,通过三个阶段的操作和稳定,网站关键词多是稳定在前20位。这也是网站快速定位实现排名的优势,针对用户的需求围绕网站长尾类关键词进行内容创造,是提升网站流量的最好途径,同时也是提升关键词排名、稳定关键词排名的方法之一。
In general, no big update case, through the three stages of the operation and stability, site keywords is more stable in the first 20. The advantage of Ranking rapid positioning it is also the site, for the needs of users around the site long tail keywords for content creation, is the best way to improve site traffic, but also to enhance the stability of one of the keywords ranking, keyword ranking method.


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