如何建设网站才能让企业盈利

如何建设网站才能帮助企业赚钱呢?这是很多企业都在思考的问题，网站没做好，无论是做推广还是广告投放，效果都甚微，什么样的网站才能吸引客户成交呢?
How to build a website to help enterprises to make money? This is a lot of enterprises are thinking about the issue, the website did not do a good job, whether do the promotion or advertising, have little effect, what kind of the website can attract the customer turnover?

一、个性化的网页设计(Personalized webpage design)

很多企业或北京网站建设公司，为了节约成本，采用CMS模板建站或直接复制同行网站的模板进行企业网站建设，同时为了满足企业的一些特殊要求，强制添加了很多跟原来模板不符的模块，最终的做出来的网站不伦不类，试想，这样的网站能帮助企业盈利么?在此建议，企业建站的时候最好选择专业的网站建设人员或团队。企业网站不光要包含企业的产品、公司介绍信息等相关信息，更应该能体验公司品牌形象，企业文化。
A lot of enterprises or web site construction company, in order to save costs, using CMS template website or directly reproduced peer web template for enterprise website construction, at the same time in order to meet some special requirements of enterprises, forced to add a lot to the original template inconsistent module, finally out of site neither fish nor fowl, imagine, this site can help enterprises profit? This advice, the best choice of professional website construction staff or team. Enterprise website not only to contain the product of the enterprise, company information and other relevant information, but also should be able to experience the company's brand image, enterprise culture.

二、人性化网站服务设计(Humanized website design service)

一个网站不光要页面整洁华丽，凸显公司形象，更重要的是要人性化，一个用户进入网站，看了半天也没有明白这个网站到底是做什么?想看一些重要信息，点击了好几次也没有找到;一个在线客服也没有;在线联系方式都是以前的;在线活动都是去年的;在线新闻都是几个月以前的等等，你的网站是否也拥有以上这些问题，试想这样的网站你能接受么?
A website not only to the page clean gorgeous, highlight the company's image, it is more important to humanity, a user to enter the site, see but didn't know what the hell is this website? Want to see some important information, click several times but could not find an online customer service; no; Online the contacts were previously; online activities are the last; online news is a few months ago and so on, whether your site has the above these problems, imagine this site you can accept?

三、合理的规划网站内容(The reasonable planning and site content)

当用户进入你的网站后，首先第一眼就要告诉别人这个网站是做什么的?同时用户能很容易找到自己想要的信息。在内容设置的时候，你还需要考虑满足不同客户的需求。同时需要定期给网站增加新的内容，这样才能吸引用户下来再来。
When the user enters your website, first glance to tell others the website do? At the same time the user can easily find the information they want. In the content set time, you also need to consider to meet the needs of different customers. At the same time, need to add new content to the website regularly, in order to attract users down again.

四、引导客户进入企业消费区域(Guiding the customer to the enterprise consumer area)

这一点是网站盈利的关键部分，就是引导用户进入消费区域促成合作。每个网站都应该拥有自己独特的消费区域，如活动促销页，在线客服，联系电话，在线订单页，在线留言这些都可以是企业的消费区域，网站建设之初，就需要确定企业的消费区域，然后围绕这些消费区域进行合理设计网站及内容引导。盈利型的网站设计的时候就应该围绕这些来展开，通过突出企业消费区域，鼓励用户马上采集行动，最终促成客户成交。
This is a website profit portion of the key, is to guide the user to enter the regional consumption to promote cooperation. Each site should have their own unique regional consumption, such as promotional activities page, online customer service, telephone, online orders, online messages which can be the consumption area, site construction at the beginning of, you need to determine the consumption area, and then around the consumption area for rational design of website and content guide. Profitable website design time should be around these to spread, through outstanding enterprises regional consumption, to encourage users to immediately capture actions, ultimately contributed to the customer transactions.

五、有利于营销推广(Conducive to marketing promotion)

网站建设好之后，最终能不能盈利，主要看后期的推广，如果你的网站都没人知道怎么可能会产生订单呢?所有在网站建设的时候，除了考虑上面的因素外，同时也要考虑是否有利于网站推广。大家都知道，搜索引擎营销是目前企业重要推广手段之一，所以在网站建设的时候就需要把搜索引擎元素加进去，同时好的网站访问速度也是很关键的，网站程序的稳定性等都需要考虑进去。
Website construction, will eventually be able to profit, mainly to see the later period promotion, if the website you are nobody knows how may generate orders? All in the construction site when, in addition to consideration of the above factors, but also consider whether the benefit of website promotion. As we all know, search engine marketing is the important means of enterprises, so in the construction site when you need to search engine elements added, while good site access speed is very critical, the website program stability should be taken into account.

企业在打造盈利型网站时，不应只单单看一个外表，更应该从更多的角度去思考。我们的建议是在建站之前就把整个的网站建设、盈利模式、推广方式全部规划出来。然后再进行网站建设，这样建出来的网站才会帮助企业创造收益。
Enterprises in creating a profitable website, should not only see an appearance, more should from much angle to think. Our proposal is in the station before the entire web site building, promotion profit model, all the way out. Then the construction site, this site will be built out of helping enterprises to create profits.
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